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Remembering Bob

 

 

Bob Hice

December 28th, 1924 - May 5th, 2006

 

 

Dear Friends,

As we pass through life we all share stories with each other, often while hearing the stories we may not know why and accept them for entertainment value only.

I have known Bob and Margaret Hice for just a few years. Many people have known both much longer than I, based on my short relationship with Bob I will share what I know about the inventor of the Treelounge. He and his wife Margaret are well known throughout the hunting community. His climbing stands are sought after by novice as well as experienced hunters.

The first prototype Treelounge stand was built from wood in 1980. He and Margaret traveled to county fairs to sell stands out of the back of their pickup truck. Margaret would thrill audiences as she would hang sideways and upside down to demonstrate the stability of Bob's invention. She became the company spokesperson and model. For nearly 20 years Bob and Margaret traveled all over the country introducing people to the Treelounge. The schedule was hectic and often times very tiring. They started the company with little. Bob scripted movies and tales for Margaret and her hunting adventures, fans still call Treelounge asking for signed copies of the videos. Overtime, they built the most recognizable climbing tree stand company in the world. They were a testament to hard work, dedication and belief that an idea will lead you to your dream.

The stand was comfortable enough for a person to relax in the woods all day. Together they built a $35 million/yr business from humble beginnings.

His stories about the outdoors have always been entertaining. Every time I would visit Margaret and Bob he would share another story with me. Sometimes he would tell on himself, often he could not help but tell a good Margaret story.

When he found a new hunting or fishing passion he pursued it with vigor. Several years ago when I first met he and Margaret, they had retired from the business and grouper fishing had now sparked his interest. At first he was catching grouper like everybody else, he did well. He like, everybody else would loose the really big ones when they swam in a hole. Invariably the line would break, leaving a frustrated fisherman on the other end. That frustrated him to no end. He would tell me, "I am going to invent me a way to pull 'em out of that hole. They will not whip me."

The next time I visited with Bob, he explained his new rig. "I have developed a winch that will pull 'em out of that hole" He continued to improve his system until it was a science. It was a pleasure to watch the excitement in his face as he explained his new technique. He would watch the line intently for any movement indicating a bite. When he was sure he set the hook and when that rascal ran in a hole, Bob had his rig setup where he could push a button and presto. And when Bob finally caught that big 'un, he let him go. That's the way I remember it.

Once, while out of town, I met a man who told me his Bob Hice story. There was a time when hunters spent most of their day stalking through the woods. In south Georgia that meant fighting thick brush and most often a deer hunter would come home with nothing for his hard work. He met Bob in the small town of Bainbridge GA. He was explaining how he was about to give up hunting since it was so difficult. Bob started to show him a new way. You need one of these stands here. Bob took him in the woods and pointed out a trail and showed him how to use the stand. Bob explained to him he could hunt all day and return home from the woods without being exhausted. The fellow used the stand the next morning and slayed a nice sized buck and many more since.
 

Over the years Bob introduced many people to a new way to hunt, from a tree rather than the ground. I have met many an outdoorsman who would hunt with nothing other than a Treelounge, this army of faithful followers was Treelounge's unintentional sales force.

May 5th 2006 Bob passed away from complications related to Parkinson's Disease. Bob was a true outdoorsman who rarely turned his back on a new adventure. Bob is enjoying the great outdoors in God's special hunting and fishing grounds, snatching groupers out of holes or, bowfishing for gar, or hanging out in one of God's big ole trees in a Treelounge stand waiting for a big buck.

Now as I reflect on the stories, I realize Bob passed a piece of his life to me with each story. These are the memories I will always carry as the Bob I know. When I make it to heaven, I am pretty sure I'll know where to find Bob. Men like Bob reinforce age old qualities like, hard work, integrity, ingenuity, tenacity, and morals to name a few, traits not common in today's society.

Margaret, thank you for the introduction. Anybody would be honored to be your friend, I am. Thank you for being the wonderful person you are. I look forward to many more years as your friend.
 

God Bless,

James Lakeman
 

 

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